EVP
EMPLOYER BRAND
Driven by love
Three little words that say everything.
We grew a scale-up attitude into a service-orientated culture built on passion and purpose that stands out in the crowded fintech marketplace.
The challenge
Mollie, an exciting fintech, needed to shift from a scale-up, ‘tech-bro’ culture to a mature, service-oriented culture without losing its heart.
The solution
A multi-faceted culture project that created a deep connection to Mollie’s values, evoked passion and purpose and stood out in the fintech industry.
“Mollie wants to do things differently and create a culture which starts from the idea that we won't settle for anything less than love, and neither will our people. Love drives what we are doing day to day, the way we interact with each other, the way we aim to treat and care for people at Mollie, and of course the impact we have on customers with our product and services.”
Susan Wilson - CHRO
Our approach
We started with a question. “Why would a talented person choose to work at Mollie over anywhere else?”
And through our deep insight stages, we found our answer.
It was right there in their mission and vision (to become the most loved payment services provider).
This clarity drove and inspired the development of the new culture. Mollie knew that if they wanted to be the most loved Financial Service Provider, they needed to champion love from the inside, out. They knew they needed to attract and retain driven and passionate talent to achieve their growth targets.
To realise this vision, we created:
EVP launch film
A colleague and candidate facing culture guide
Employer brand toolkit
