W H A T W E D O
We shape company cultures we’d want to be a part of.
Doing this means helping to create change within a company, not just spinning the story to attract talent through a rotating door.
The awkward truth? It's not easy. Talent everywhere is disillusioned and disengaged with the world of work. We help businesses position and shape their culture to connect with a skeptical audience whose default is mistrust.
When your employees and candidates are always no more than a swipe away from another option, smart businesses know that while a good employer brand makes a clear and compelling promise, it's the employee experience that keeps it, every day.
We connect company culture to business value by leveraging truth.
Define core identity and cultural truths.
Narrate, embed and activate truthfully.
3 principles we apply to all of the work we do.
-
• Founded on insight
• What talent would really say and do
• What leadership also care about
• What you can commit to
-
• Show intent
• Create the proof points
• Bake it into your talent experience
• Actually do what you say
-
• Help talent connect to it
• Ask them to shape it further
• Set measurable KPIs
• Link it to business success
O U R W O R K
Driven By Love.
Three little words that say everything.
We grew a scale-up attitude into a service orientated culture built on passion and purpose that stands out in the crowded fintech marketplace.
Think Sideways.
An employer brand with a crab at its heart.
Inspired by colleague affinity for the unusual symbol of their company, we created an employer brand for a culture that was unapologetically Aiven.
The Journey Makers.
Behaviours for
the future.
Creating, crafting and communicating the right behaviours to ensure Arval people can thrive. Giving colleagues and managers the confidence to plan their careers, advocate for themselves and take advantage of everything Arval Group offers.
We Work In Progress.
An attitude that drives a company forward.
We empowered employees to share their journeys and stories to create a portrait of an employer that values who you are and what you bring to the company.
Pieces of Me.
Lessons in creativity and innovation from inside Zalando.
Positioning Zalando as a leading employer, we created and produced a colleague driven Podcast. Increasing Zalando’s followers by 75% with over 1,000 listeners and counting.
O U R C L I E N T S
W H O W E A R E
“We’re not that nice.”
We won’t tell you what you want to hear and we won’t go out of our way to find something nice to say. No. We don’t flatter to deceive. We tell it like it is and sometimes that’s pretty hard to take. The truth hurts. That’s what they say isn’t it? But don’t they (whoever they are) also say that the truth will set you free?
Well, whatever anyone else thinks, what we know is that the truth works. It opens doors, solves problems and really makes a difference. We’ll try and break it to you gently. So maybe we’re a bit nice after all.
-
Emily Firth
Consultant Partner & Co- Founder
Emily has 15 years’ experience of transforming global brands like Sony, Absolut and Dove from the inside-out. She’s also the former (award-winning) Head of Employer Branding at Booking.com overseeing attraction and retention comms strategies for 70+ markets from the Netherlands to Israel to China.
Emily is on a mission to drive greater creativity in talent communication and has built a reputation for straight-talking in the Employer Brand space. She is passionate about translating complex ideas into storytelling that captures hearts and heads.
-
Rhiannon Stroud
Consultant Partner & Co- Founder
Rhiannon has over a decade’s experience in employer brand, employee engagement and colleague communications, having held Head of Strategy roles at global consultancies McCann Synergy and Capita.
Rhi believes a great employer brand is one that’s heard and felt at every stage of the employee journey. EX strategy is Rhi’s happy place – with experience executing on every touchpoint in the colleague lifecycle – from pensions and benefits, to performance management, to wellbeing and more.
-
Sophie Drummond
Client Service Director
Sophie has worked at leading EB and EX agencies for over 10 years, delivering strategic, creative solutions for a multitude of global household brands.
Sophie is a natural team leader and relationship builder, bringing people and processes together to deliver seamlessly. She’s a trusted partner to our clients, learning how they like to work, and optimising our approach around their needs.
-
Carly Hookey
Client Lead
Carly has over a decade's worth of experience leading employee engagement and experience briefs for global clients. Working for large corporations as well as for EB and EX agencies, Carly brings a wealth of knowledge from both sides of the fence.
Throughout Carly’s diverse career, she has excelled in both problem-solving and building strong relationships. She believes the key to success is a mutual partnership built on trust.
T T W O N I N S T A G R A M
C O N T A C T U S
We’re always interested in meeting new people and working with new brands and companies. Maybe we can help you uncover your truth and share a few of our own along the way.
Use the form here to get in touch or drop us a line at info@thetruthworks.co
K E E P I N T O U C H